![]() ![]() One of the most important vectors of successful retail spaces and display materials is the impact that the product organization, or merchandising, has on buyers, a subtle game of seduction. #planogram #merchandising #marketing #POP In short: which item goes where and in what quantity? Let's look at the most important tool that contributes to optimal product organisation: the planogram. But every relevant display project starts with an assortment analysis. Unique, attention-grabbing, dynamic, adapted to product, context and brand image the POP designer's imagination is the only limitation. POP manufacturers design these product presentation solutions 100%-custom-made. Brand manufacturers that offer larger ranges can develop specific shelving or display materials to help their retail clients to sell better and more. ![]()
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